Hisense vs TCL
TCLis Hisense's main competitor. Both brands offer good value in their TVs, so you can't go wrong with either. Hisense TVs tend to be a bit more well-rounded than TCLs, althoughTCL is a better company if you need smaller TVs with a low resolution.
Hisense vs Vizio
Like Hisense, Vizio TVs areinexpensive. However, they still tend to cost a bit more than Hisense. Each company offers gaming features with its models, delivering deep blacks. Vizios usually have better black uniformity, but Hisense TVs have better smart features. Vizio is now mostly inactive in the TV market.
Hisense vs LG
Right now,LG and Hisense are offering different values. Hisense's LCD TVs are not onlycheaper than LG's, but they're also much better. However, LG has the most varied offering of OLEDs of any manufacturer. Still, even the cheapest of their OLEDs is a bit more expensive than the best Hisense TV, so they're not competing on value.
Hisense vs Samsung
Samsung TVs are typically more expensive than Hisense TVs. That said, Hisense's LCDs are better than Samsung's offerings until you get to Samsung's high-end Neo QLED, but these are much more expensive than anything Hisense offers, and even then, Hisense has caught up in terms of performance. Samsung also has excellent OLEDs for sale, but they're also in a different price bracket than what Hisense offers.
Hisense vs Sony
Sony has an excellent variety of TVs, including LCDs and OLEDs. Sony TVs tend to have amazing image processing features, which used to be aweakness of Hisense TVs. However, Sony tends to be more expensive than LG and Samsung, so they're significantly more expensive than a 'budget' brand like Hisense. Like the other brands, Hisense has the edge in value and quality until you get to Sony's expensive high-end offerings.
Generally speaking, you can't go wrong with a Hisense TV. They offer the best value of any TV brand and perform well in dark and bright environments. There are extra features for gamers, and their smart platform is great. However, they aren't a good choice for wide seating areas, and you might run into some quality control issues or bugs after buying your Hisense TV.
2024 Hisense Lineup
Hisense has announced an impressive lineup for 2024, with noticeable improvements to the entire ULED lineup and a few new surprises. They finally showed off the long-rumored 110-inchHisense UX. Hisense claims that this TV can reach an incredible 10,000 cd/m² and has 40,000 local dimming zones, which should help it deliver one of the most visually impressive HDR experiences available on the market today.
110UX
Hisense's impressive flagship for 2024, the Hisense 110UX, boasts over 40,000 local dimming zones and an advertised peak brightness of 10,000 nits. We asked Hisense about these claims, and their engineers told us that the peak brightness is only for about 1s on a 10% slide, so it's mainly about sudden bright flashes of light in some movies. Put the sunglasses away; you won't be watching hockey at 10,000 nits anytime soon. Hisense also claims that the new UX can display about 95% of the BT.2020 color space, which would make it one of the most vibrant displays available.
We got to check out the 110UX at CES 2024, and it's an impressive TV! Hisense has worked some magic with the viewing angle, as there's barely any noticeable color shift, even at an extremely wide angle. On the other hand, it has one of the glossiest coatings we've ever seen on a TV, so reflections are a bit distracting, as you can clearly see the TCL logo from a display opposite this TV. We're not convinced of the 10,000 nit claim, and with the demo content shown at CES, it was nowhere near that level, but it still looks impressive, especially considering the size.
The UX will also be available in smaller 98" and 75" sizes if you want something more manageable. These smaller models have fewer dimming zones and lower peak brightness than the 110" but are still advertised to be brighter and have more dimming zones than any other TV on the market. It's worth mentioning that more dimming zones don't automatically mean it'll have better local dimming than anything else, as the algorithms controlling those dimming zones significantly impact the final user experience. The demo reels shown at CES had very few dark areas, so it was difficult to get a sense of how well they actually performed. The stand design, MSRP, and release date are still being finalized, but we'll update this when we know more.
ULED
The UX isn't the only TV that got some love this year, as Hisense has also made considerable improvements to the rest of their ULED lineup. The U6N, U7N, and U8N all feature Mini LED backlights, and they advertise their flagship U8N to reach over 3,000 cd/m² with double the dimming zones compared to last year's Hisense U8K. The U7N and U8N both support 144Hz gaming for the latest PC graphics cards. Hisense has also added Wi-Fi 6e and ATSC 3.0 support. Finally, Hisense has also announced the Hisense U76N, which is a new model in the ULED lineup that's only available in a 100" size. It offers the same great features as the Hisense U7N, including 144Hz gaming support and Wi-Fi 6e, and sits between the U7N and the U8N.
CanvasTV
Taking a page from Samsung's playbook, Hisense announced a new lifestyle TV called the CanvasTV. Similar to Samsung's The Frame, its matte coating is designed to blend into your surroundings, and you can use it to display artwork when you're not watching TV. It also has customizable wood-finish bezels to match your living room, and the zero-gap wall mount allows it to sit flush against your wall.
Like the UX above, Hisense is still working out the exact details, so some design elements shown here might not be available in all regions. It's expected to be available in the U.S. in some form later this year, though, and we'll update this section as we learn more.
Product Naming
Hisense uses a simple naming scheme. Starting with the 2021 Hisense TVs, the flagship ULED lineup has a U in front of the model names, while the entry-level models have an A. The first letter is followed by a number to indicate where it stands in the lineup; the last letter represents the year; Hisense uses G for 2021, H for 2022, and K for 2023. For example, the Hisense U8H is a high-end 2022 model, while the Hisense A6H is an entry-level 2022 model. If there's an R in the model code, it means it uses Roku TV instead of Android TV.
Hisense has completely different lineups outside of North America. Some of their naming conventions stay the same; the Hisense U8G is also available in the UK but uses a different smart system. Our results for Hisense TVs are only valid for the American models.