You work hard on your app. AdMob makes earning revenue easy with in-app ads, actionable insights, and powerful, easy-to-use tools that grow your app business.
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Experience AdMob Mediation
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Smarter tech, more revenue
As one of the largest global ad networks, the AdMob Network can fill your ad requests from anywhere in the world. Maximize the value of every impression across all your networks with the most advanced monetization technology.
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High-performing ad formats
Engage and retain your users with our innovative ad formats. Customize the user experience and earn more revenue by integrating native, rewarded, banner, video, and interstitial ads seamlessly into your app.
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Actionable analytics
Make smarter decisions to grow mobile app earnings and improve customer experience. AdMob’s robust reporting and measurement features deliver deeper insights into how your users are interacting with your mobile app and ads. Gain even richer insights by directly integrating Google Analytics for Firebase with AdMob.
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Automated tools
Streamline your day-to-day mediation tasks with our automated tools. Easy to set up and integrate, our tools offer everything from state-of-the-art brand safety controls to advanced monetization technology with mediation and bidding.
Get higher revenue for impressions with bidding
Bidding allows your ad sources to bid on each impression in real time. Since all participating networks compete at the same priority, the winner of any impression is the highest-paying bid.
Learn about AdMob bidding
Drive revenue
See how much you could earn from AdMob
To view your potential earnings, select a region and category for your app’s users.
Your app users location and content category is set as
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Monthly Active Users
The number of times your app opens and is viewed by human visitors per month.
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Your potential annual revenue
This is an estimate and should be only used as a reference.
Need a consultation? Contact us.
* There's no guarantee or commitment that you'll earn this amount. Estimates are based on the content category and region and OS you selected. Actual revenue is dependent on many factors such as advertiser demand, user location, user device, content vertical, seasonality, ad size, currency exchange rates, country and specific operating system regulations. Also, due to COVID-19 the effective expected revenue could be less than the one displayed.
AdMob for every app.
Wherever you are, whatever your app can do, AdMob can help you grow lasting revenue.
Are you a game developer? Check out AdMob for Games.
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Everywhere
AdMob helps translate your hard work into earnings from around the world with features like multiple currency support, country-level mediation, and high fill rates.
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Everywhere
AdMob helps translate your hard work into earnings from around the world with features like multiple currency support, country-level mediation, and high fill rates.
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Every size
Whether you’re just starting out or you’re well on your way, AdMob can help your business grow with features like mediation groups, in-house campaigns, and direct deal support that scale to your needs.
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Every size
Whether you’re just starting out or you’re well on your way, AdMob can help your business grow with features like mediation groups, in-house campaigns, and direct deal support that scale to your needs.
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Every category
We know one size doesn’t fit all. That’s why we cater to every app category, from Games to Utilities, with ad formats to fit your unique needs. Talk to an expert for your personal consultation.
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Every category
We know one size doesn’t fit all. That’s why we cater to every app category, from Games to Utilities, with ad formats to fit your unique needs. Talk to an expert for your personal consultation.
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81%
of the Android top 1000 use AdMob.
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97%
of AdAge 100 world's largest advertisers buy ads on AdMob.
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1 million +
apps use AdMob.
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1 million +
Google advertisers are on AdMob.
AdMob is able to provide advertiser demand in more than 200 countries for us. We have seen really competitive, consistently high CPMs from AdMob across a variety of formats — from text interstitials to rich media and video.
Mike Evans, VP, Digital Marketing, SEGA Networks
Getting Started is easy.
Sign up for AdMob and get more from yourapp today.
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Need a consultation?
Contact us. - Guide Rewarded ads: a win for users, developers, and advertisers
- Guide How developers can maximize app revenue with AdMob mediation
- Guide Mobile ads: the key to monetizing gaming apps
Some features are in beta and are not yet available to all publishers.
FAQs
But in general with mixed user base from al around the world and with AdMob as as provider it could reach $1 per 1000 users (eCPM) for banner ads. If you are using Interstitials (full screen ads) then it would be $3–5 (could be more) per 1000 daily active users.
How much does AdMob pay per 1000 views in 2024? ›
Starting from the country in which the ad is displayed, the ad format, campaign type, ad performance, and other factors, a variety of things determine your AdMob earnings. Roughly, the CPM rates for Google AdMob can vary anywhere between $0.2 to $10 for every 1000 impressions depending on the users' location.
How do I maximize AdMob earnings? ›
Enable all ad types
Your earnings could increase if you allow all ad types to display. By enabling all ad types, more advertisers can bid on your app's inventory and help increase your eCPM. Limiting ad types may result in decreased revenue.
How much does AdMob pay per 1,000 views in usa? ›
AdMob Payment
Moreover, the CPM rates for AdMob may vary from $0.2 to $10 per 1,000 impressions based on the location of your app users, adding yet another variable into revenue calculation. Google AdSense pays publishers via the following payment methods: Check.
How much does an app with 10,000 users make? ›
The average CPM for mobile ads can range from $3 to $10 or more, depending on the abovementioned factors. For example, if an app developer serves a 30-second video ad with a CPM of $5 to their users, and 10,000 users watch the ad, the revenue generated from the ad would be $50.
How much does a 1,000 app download make? ›
For 1000 daily usages, this is $2 per day. Generally 1 app download is at least 2 usages. So 1000 downloads is $4. The average revenue per app download is $0,004.
Does AdMob pay more than AdSense? ›
If your primary goal is to maximize revenue, AdMob may be the better choice as it generally offers higher ad rates for mobile apps. However, if you value flexibility and ease of use, AdSense may be the better option. Ultimately, deciding which platform to use depends on your specific needs and goals.
Which country has the highest CPM in AdMob? ›
AdMob Banner Ads eCPM
The United States has the highest eCPM for in-app banner ads in Android applications as of June 2022, hitting 0.61 US dollars. Canada came in second with a reported eCPM of 0.45 USD, while Australia came in third with 0.41 USD.
Is there anything better than AdMob? ›
Other important factors to consider when researching alternatives to Google AdMob include ease of use and reliability. The best overall Google AdMob alternative is Facebook Audience Network. Other similar apps like Google AdMob are Unity Ads, Leadbolt, TapJoy, and Appodeal.
Why is my AdMob earning low? ›
Identify the issue that caused the earnings drop
There are multiple factors that affect revenue, but in general the important metrics are: impressions, eCPM, impression CTR, match rate, and show rate. Review the AdMob insights card to find if we've detected any anomalies in your account in the last 7 days.
- Experiment with Ad Networks. ...
- Partner with Ad Mediation Agencies/SSPs. ...
- Try Different Ad Formats. ...
- Changing the Ad Placement. ...
- Keep up with the Industry eCPM. ...
- Generate Search Engine Traffic. ...
- Make Your Site Mobile-friendly.
The cost-per-click (CPC) is the amount an advertiser pays for each click on their ads for performance-based campaigns set up with a goal of number of clicks. Advertisers set CPC bids to tell AdMob how much they're willing to pay for each click.
How to increase AdMob show rate? ›
Here are some ways to potentially improve your App Open Ads show rate:
- Optimize ad targeting: Ensure your ads are relevant to your users' interests and demographics.
- Experiment with different ad sizes and placements: Test what works best for your app's layout and user flow.
Google AdMob revenue may fluctuate based on criteria such as the user's location, User Performance, Ad Placement, Fill Rates, User Device Type, and so on. eCPM (effective cost-per-mile) varies depending on the country of origin. The average eCPM in India ranges from 0.50 USD to 2.00 USD.
How much AdMob pays for 1,000 rewarded video ads? ›
How much does AdMob pay per 1,000 views? According to a recent study, marketers may expect eCPM prices ranging from $1 to $50 per 1,000 impressions. According to this, rewarded video ads have the highest eCPMs of any type of mobile video ad.
How much do 1 ad apps make? ›
How much ad revenue can apps generate?
| Platform | Ad Format | eCPM (Estimated) |
|---|
| iOS | Interstitial | $3.00 – $8.00 |
| iOS | Rewarded Video | $10.00 – $30.00 |
| Android | Banner | $0.25 – $1.50 |
| Android | Interstitial | $1.50 – $5.00 |
2 more rowsThis means that if you have a 1 million downloads app on iOS, you can expect to earn around $470,000, while a 1 million downloads app on Android would earn around $150,000. However, it's important to keep in mind that this is just an estimate.
